Branding Tips

You’ve decided you need to establish your brand – you want the flavor of your particular business to be clearly identifiable from your ads, online marketing, and on your website. The following tips will get you started on a visual depiction of your business concept. Use color. Color is the most important part of establishing your brand. Does that surprise you? Color experts estimate that over 50% of a person’s reaction to your advertisements or web pages is directly correlated

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